Minekey.com, a widget service that allows publishers to insert a widget box into their website - displaying news from around the web that matches the page content, has received funding of $3 million USD from NEA-IndoUS ventures. Headquartered in California, minekey has development centers Delhi and an R&D incubation unit at IIT Kharagpur. Read what […]
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Irdeto - a Digital TV, IPTV and mobile content security company has appointed Sanjiv Kainth has Country Manager, India and as Area Sales Director - South Asia. Kainth has had a good track record, having worked at Onida and then at Thompson’s as Head of their set top box division, while simultaneously overseeing their overall […]
Filed under: Video & IPTV, Mobile | No Comments »
Yet another Indian Social Networking website Campus18.com is getting ready to launch later this week after being in stealth mode for 6 months. To create blog content, they are hiring writers from various parts of India and paying them around Rs 3000 per month for 6 to 8 blog posts. The site will have standard […]
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UTV has tied up with three Indian portals, namely Bigflicks.com, Rajshri.com and Indyaondemand.com to release Vikram Bhatt directed movie “Fear” only online through the Internet on 10th of August 2007. This has never been done before, and is indeed a bold move and a gamble whose results may strengthen the way forward for a […]
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Hutch has teamed up with mobile application developer Mobifusion, to bring celebrity chef Sanjeev Kapoor’s recipes from his popular book Any Time Temptations, to mobile phones. Hutch will have to work very hard to promote this one, and I personally don’t see this having much of an uptake. All it will do is increase […]
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Yahoo! India would like to make ads look more like content to users. At a very basic level, this is already being done by Google Adsense and Google Adwords systems, which allow advertisers and publishers to mask content such that it blends in with page content and looks more like content. George Zacharias, MD of […]
Filed under: Search, Portals, Uncategorized | No Comments »
Business Standard , has reported the emergence of another local search engine - AskLaila.com - by a company called Four Interactive founded last year in December 2006 by two IIT graduates and about 16 engineers other than about 100 editorial staff. The site claims to give online search a shape never seen before. Currently on […]
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Reliance has released its first Bollywood game on Zapak called Cash Back, based on the popular Bollywood title. Anubhav Sinha, the director of Cash is very upbeat about the opportunity saying that the deal is a win-win situation for both companies. “While the film benefits from exposure to its intended target audience, users of Zapak.com […]
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Indian advertisers have finally jumped on the bandwagon of marketing on popular social networking sites in India, such as Orkut, Fropper, Facebook and Youtube amongst others. Apparently the brand value is higher on these sites. “Users of social networks are a close-knit community, where opinions are trusted, or at least considered,” says Sachin Bhatia - […]
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Exchange4Media’s MD, Anurag Bhatia has written that the Internet is influencing purchase decisions of customers in India, and has now become the most important influencer. A single blog, he claims, can make or break a companies reputation and largely affect perceived product value. Anurag urges entrepreneurs to refrain from simply shooting out Press Releases, but […]
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