It seems as though BharatStudent.com is using black hat tactics to market their website and get traffic to it. They (or their marketing agents) are posting sort of pornographical content that lures users onto their site through postings and profiles in Orkut.com . A lot of companies do this as a regular practice including the […]
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Ozone Media has joined hands with Crackle in India, formerly known as Grouper. Crackle is a Sony Pictures Entertainment company that provides brand building for clients. “The number of broadband internet users is steadily increasing in India, providing us an opportunity to pursue online video advertising in the region. Ozone is an ideal partner to […]
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AgencyFAQs has reported that Nike India, is looking for a digital agency to help it sell its products via the Internet. Sanjay Gangopadhyay, Nike India’s Marketing Director said that - “We are in the process of identifying a digital partner. However, until the process is complete, we will not be able to comment further.”
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Indian advertisers have finally jumped on the bandwagon of marketing on popular social networking sites in India, such as Orkut, Fropper, Facebook and Youtube amongst others. Apparently the brand value is higher on these sites. “Users of social networks are a close-knit community, where opinions are trusted, or at least considered,” says Sachin Bhatia - […]
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Exchange4Media’s MD, Anurag Bhatia has written that the Internet is influencing purchase decisions of customers in India, and has now become the most important influencer. A single blog, he claims, can make or break a companies reputation and largely affect perceived product value. Anurag urges entrepreneurs to refrain from simply shooting out Press Releases, but […]
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